Is Envato's AI image generator good for making Instagram ads?

Short answer: Jordan Metzner, a longtime Envato Elements subscriber, tests an Instagram ad prompt. He says it seems to run the prompt against several models, but none of the results were good and the text was misspelled.

Watch this answer from Episode 9

Watch this answer from Episode 9 (starts at 13:58) · Episode 9 notes and transcript

What was said on Built This Week

From Episode 9: Hiring Tools, Built from Scratch, starting at 13:58.

Jordan Metzner [13:58]: I love Envato. I've been using Envato products and their different websites like ThemeForest for, I don't know, ten or fifteen years. We currently subscribe to what's called Envato Elements, which is a library tool that gives us a stock content of all different kinds, video, audio, graphics. And before AI, this was like our go to for things like music, for videos and things like that. But now with AI, we're we're generating a lot of things. So it seems like Envato themselves have gotten into the AI space, and this is their AI tool. They've got video and image generation and all these different pieces. So let's test it out a little bit here. We normally use Envato for marketing purposes, most like creating an Instagram ads. So, maybe we can do, like, create an Instagram ad for BTW built this week podcast to promote new episodes every Friday. What do you think? Should I change that prompt? Let's try to enhance it.

Sam Nadler [15:06]: I think it's great. Yeah. Enhance prompt.

Jordan Metzner [15:08]: Okay. So I don't know what the enhanced prompt does, but I presume they're using some AI here. Okay. So podcast advertisement, blah, two hosts, cohosts. Okay. Cool. Sounds good. Alright. Let's generate that. Let's see what comes out of this thing. And I haven't tried this yet, so we will see what comes. It looks like it's making a lot of images. Oh, that's pretty good. It's pretty cool.

Sam Nadler [15:31]: Yeah.

Jordan Metzner [15:32]: That's us right here.

Sam Nadler [15:35]: Yeah. Not so bad.

Jordan Metzner [15:36]: I mean, yes and no. Is it? Because like all the text is like, back to this Jumbo. Yeah. Yeah. And I mean, like, maybe this works. That's not really what we look like, but, you know. Yeah. So maybe I say like, no text. No text on screen. Because it seems like they can't do text very well. So, maybe if you were to ask me just looking at this, I would say that what they're doing is they're taking my prompt and they're spitting it against, like, it looks like eight models, but it could be just like four or five models with some variants. And then they're just getting back the response. So, like, this could be Google and this could be one and this could be this and this could be that. And so they're just, they're basically, testing like six different models, running them up, and then bring it back to you. But, if you look at this, none of them are good.

Sam Nadler [16:29]: None of them. Yeah. It's not as great as I thought it'd be.

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