Builds

Grok Bot personal agent for email, LinkedIn and travel

A bot with its own browser and computer, connected to email and LinkedIn, that keeps working while the laptop is closed. It emailed a sold out hotel and got Jordan 33% off.

On Episode 57 there was no guest, so Jordan Metzner and Sam Nadler walked through the bots they use every day. Jordan's setup is Grok Bot, connected to his email and LinkedIn. It writes and answers email, makes a daily quota of LinkedIn connections, watches markets on a schedule and, the week before the episode, got him a room at a sold out hotel for 33% off. Sam was about three weeks into using Grok Bot and said he had already offloaded "tons of, like, little daily actions" to it.

Why we built it

Jordan traced the steps that led here. First came pasting code into ChatGPT and getting it back. Then assistants in the sidebar that edited your code, then Claude Code, where you just talk and it edits. More recently Claude Code and OpenAI Codex learned to use your browser. All of that still depends on you being there.

"One thing is, like, having a coding assistant," he said, comparing tools like Claude Cowork to an employee who sits next to you: when you leave, they stop. A bot with its own server can run cron-style workflows, stay logged in and keep state. "It's not that like you need your laptop open," he said.

"But I think the big step function is with GrokBot and Muse and some of these other ones is its ability that it has its own browser and its own computer." (02:17)

The stack

  • Grok Bot: the bot itself, with its own browser and computer. Muse and OpenAI's Dots work the same way.
  • Email: connected so the bot can prepare, send and reply to emails.
  • LinkedIn: connected so it can find people and make connections.
  • Webflow: where agents edit and optimize the show's websites.

How we built it, step by step

  1. Connect email. With email connected, the bot can prepare emails, send them or reply on your behalf.
  2. Connect LinkedIn and set a quota. Tell it which type of people to reach out to and how many each day. Jordan's example was 30 connections a day. It targets the audience and connects using its own browser, not yours.
  3. Hand it one-off goals in chat. For the hotel, it found the right person to email, wrote the message and asked for a room and a discount.
  4. Set recurring searches. Ask it to search the market every day for a house in a certain area across five or 10 sites, or for a specific used car or boat, and tell you when new listings appear.
  5. Let it run. Because it has its own server, the workflows keep going while you are at lunch or your laptop is closed.
  6. Point agents at your website. Jordan uses agents to make edits in Webflow, improve the design and SEO, and he built a custom JavaScript tracker with heat maps to understand visitors. The same tools produce ads with AI voiceovers, text to speech, music and sound effects.

How it turned out

The hotel story is the clearest result. Jordan wanted a hotel across the street from the office he was working at, and its website said sold out. After Grok Bot's email, "maybe fifteen minutes later, someone from the hotel called me up, offered me 33% off of the room rate." He extended the rate to another guest and saved about $200 on a one-night stay. "That was pretty light lifting," he said.

He thinks this is the start of a "mass disruption" of aggregators like Booking.com and Expedia, because an agent can check 20 hotel websites or contact each hotel for the best price, work nobody wanted to do by hand. He also listed social media (writing and auto-publishing content) and market research, with results published to a landing page. For sales, he described a bot that finds an audience, customizes and tests messages, and replies to everyone in real time, and said it is "so obvious that it's gonna come to the enterprise very quickly."

What we'd do differently

Jordan admitted there isn't much show and tell: it is a chat-based experience, and the value comes from how many tools you connect. "The more kind of tools that get connected to these bots or agents, the more effective they'll be." He expects phone calls soon. He also isn't sure who wins: Grok, a product from Claude's makers, or Google or Microsoft, which already own the enterprise stack. The bot race came up a week earlier too, on Episode 56 with Ivan Lee.

"One was like you had to guide it, the other is you can just let it go do its thing and it'll take care of it for you." (09:44)

FAQ

Can an AI bot get you a hotel discount?

It did for Jordan. The hotel's website said it was sold out, so Grok Bot found the right contact, emailed asking for a room and a discount, and about 15 minutes later the hotel called offering 33% off, about $200 saved on one night.

How is a bot like Grok Bot different from Claude Code or Claude Cowork?

Jordan's answer: those work like an employee sitting next to you and stop when you leave. A bot with its own server and browser stays logged in, keeps state and runs scheduled workflows while your laptop is closed.

Can an AI agent do LinkedIn outreach for you?

Jordan connected his LinkedIn and gives commands like reaching out to a certain type of person a set number of times a day, for example 30 connections a day. The bot targets the audience and makes the connections with its own browser.

What else do the hosts use bots and agents for?

Email replies, recurring market searches for houses, used boats and cars, social media content, market research, and using agents to edit and optimize their Webflow sites and produce ads.