Short answer: Jordan Metzner tries adding a green glass beer bottle as a product placement example and warns that in the wrong hands it could be dangerous, such as showing someone drinking who does not drink.
Watch this answer from Episode 10 (starts at 6:15) · Episode 10 notes and transcript
From Episode 10: Future in Focus: AI Tools & Big Tech, starting at 6:15.
Jordan Metzner [6:15]: Right? And, make me look like a animated character. And there I am as a cartoon character with a cowboy western hat, and maybe you take that and you do something with it. But, I think if we just kinda go back one more time, just to kinda use one more like business example. Can you have me holding a bottle of beer and with green glass? So like if you wanted to do kind of product placement as an example, let's see if this works because it may have some safety precautions here, but I think you got it right there. And you know, you could essentially, add in your product and you could add in your Photoshop and your branding and there you go. Right? Have me drinking the beer. Let's see if this one's a little more challenging, but hopefully, I could pull it off. Not exactly.
Sam Nadler [7:19]: Eat somewhere. Well, just for additional context, I mean, you built this from yesterday to today.
Jordan Metzner [7:25]: Yeah. Yeah. And, like Yeah.
Sam Nadler [7:27]: Pretty good. So, I think one is we like to, like, move fast, try and provide access to our teams very quickly on tools that may be of use for them. But that doesn't mean everything is immediately perfect.
Jordan Metzner [7:43]: No. Definitely not. I mean, obviously, this is just like a little prototype. I think it's just showing some of the extent and some of the fun you can have with some of these models. With OpenAI, they've had a image generation for a while, but not continuity. So, I mean, here's me drinking a beer, you know. And obviously, this could be dangerous too. I think that's like something else to think about. Right? Like, in the wrong hands, this definitely could be used dangerously. What if I don't drink alcohol and, etcetera. So, obviously, it's just the beginning of how AI will be used to manipulate images. The real question is is like, is this real or is this not real? Right? I mean, it has my name on it, like, was this I was in a Zoom meeting drinking a beer. What? Like, so, maybe this looks artificial today, but, it may not look artificial tomorrow with just, one or two more improvements. So and obviously, this could be done for, like I said, any type of product placement, actors, models, and a bunch of other types of context, of course.
