Short answer: Sam Nadler says Publer won on price point and tooling. Jordan Metzner says they used Buffer before and Canva has a scheduler too. Sam says preloaded posts kept the brands posting while a social teammate was on vacation.
Watch this answer from Episode 18 (starts at 15:58) · Episode 18 notes and transcript
From Episode 18: TrickOrTreat!, starting at 15:58.
Sam Nadler [15:58]: Yeah. Absolutely. I mean, I know it would be really hard for our team to do what they do with as much content as we're pushing across our brands without a tool like Publer. And there's a couple others out there. I know we've used another one previously. And for, the price point and the tooling, Publer is the one we've stuck with. But, yeah, I think it's a great tool and, essentially allows us to do more with less. So, yeah, I do have some news I'm ready to transition to. Is there anything else on Publer you'd like to cover? Yeah.
Jordan Metzner [16:33]: No. I mean, I Think in general, we covered it from for the most part. I think Buffer was the one we were using before Publer, if we wanted to mention that. But, yeah, like I said, Canva has a scheduling tool. And, yeah, they're pretty inexpensive, and they become a great way for startups and tech companies and almost any company to really scale up their social media postings across channels. Okay. Let's move on. Yeah. Let's do it.
Sam Nadler [16:57]: Also, one last thing on Publer that was really helpful. Our we have a small social team. One of our teammates took, an extended European vacation for a couple weeks, and having all the content preloaded, pre it was almost, like, we never missed a beat for those that short period of time she was away. Obviously, she's back and able to do more, but just having that as a stop gap and having it all scheduled just made that period a lot easier.
Jordan Metzner [17:33]: Yeah. The brands never stop posting, and they don't know who's on vacation and who's not on vacation because you're just being very consistent in getting your content out there.
